VisualBookingsTechnology Transforms BookingEngine to Travel Planning Sales Funnels – YouTube

VisualBookingsTechnology & Tourism Marketing- Transforms BookingEngine to Travel Planning Systems – YouTube. This video is a detailed look at the on and off-site marketing and sales funnel activities for VBT. For more on the VBT planning and reservations see VBT overview. Visual Travel Planning Software Turns any Booking Site into a Interactive Sales Machine In […]

5 Digital Trends Changing Hotel and Tourism Marketing

5 Digital Trends Changing Hotel and Tourism Marketing

Digital Marketing trends that are changing how e market hotels and tourism destinations. Perhaps the biggest and most powerful force for change in travel marketing is Mobile, it is simple going to pull the foundation from under the pillars of all the established platforms. Mobile technology is playing havoc now but when coupled with the […]

More Choice Lowers Conversion

More Choice Lowers Conversion

Why less Is more – Skift In this, now famous study by psychologists Sheena Iyengar and Mark Lepper, consumers bought more when offered fewer choices. “With 24 flavors, 60% of the store’s customers stopped to taste test and 3% of the tasters bought jam. With six flavors, 40% of the store’s customers stopped to taste […]

TripAdvisor Says Forget Ads On Mobiles Tiny Screens- Get Commissions Instead – Forbes

TripAdvisor Mobile Strategy: Forget Ads On Those Tiny Screens, Instead Optimize For Clicks And Commissions – Forbes. Its an interesting and maybe accurate prediction that the advertsing business model will not work on Mobile. To some extend we are seeing it fail even on the d4esktop as travelers just are not click on links, banners […]